|
|
|
Resident Evil Rules in sales
|
LEADING SPECIALTY RETAILERS REPORT 50% SELL THROUGH RATE
FOR PALISADES' NEWEST HIT, THE RESIDENT EVIL ACTION FIGURES
Ellicott City, MD - Surpassing any of their previous 6-inch action figure lines, Palisades now reports amazing sell-through rates for their eagerly anticipated Resident Evil line of action figures.
Hot on the heals of the recently released Resident Evil Code: Veronica X for the PlayStation�2 computer entertainment system and amidst news of other titles being developed for the upcoming Nintendo GameCube, Palisades has recently received an overwhelming positive response for their Resident Evil line of action figures.
"It has always been our vision to produce the most articulated, most attractive and most accurate Resident Evil action figure in the market. Today, we've seen what that dedication can accomplish." reports a proud Mike Horn, President of Palisades.
During its premiere launch, the first series from the epic video game saga has seen mass acceptance from hobby and specialty toy vendors alike. Specifically, the 4-figure assortment has seen an impressive sell through rate of over 50% in the first month alone.
And that's not all - Palisades has just received test shots for the upcoming Series 2 assortment and they look amazing! Just as detailed as Series 1, this second set will have even more articulation and an even larger number of working accessories. Expect to see the second assortment on shelf sometime late in 2001.
This series has proven to be a wonderful success for Palisades and plans are already in the works for multiple other assortments to be released in 2002.
In Summary, Series One: - Has prove hugely successful and national specialty retailers have reported a 50% sell-through rate in the first month - Consists of Leon S. Kennedy, Nosferatu, Soldier Zombie with Zombie Dog and Nemesis - Has a combined count of over a dozen accessories
- Has an average of 14 points of articulation per figure
- Has a suggested retail price (SRP) of $10.99
- Can be found in Babbages, Electronics Boutique, Tower Records, all Musicland stores and hobby retailers worldwide
Series Two:
- Will consist of Claire Redfield, Alexia, Zombie Cob with Licker and Mr. X
- Will have a combined count of over 18 accessories
- Has an average of 14.75 points of articulation per figure
- Will have an SRP of $10.99
- Can be found in Electronics Boutique, Tower Records, all Musicland stores and hobby retailers worldwide
- Is expected to be on shelf late in 2001
Palisades is a manufacturer of quality licensed toy and collectible products worldwide. Formed in 1994, the company's line currently includes an extensive range of 3" - 16" action figures, striking poly-stone statues, limited edition mini resin-busts and more. Palisades produces products based on such hot pop-culture licenses as Final Fantasy, DragonBall Z, Reservoir Dogs, Mortal Kombat, Resident Evil and more. Palisades' products can be found in mass-market chains, toy, specialty and comic retailers across the globe. To find more information about our products and the latest breaking Palisades news visit:
www.PalisadesToys.com
Capcom Entertainment, headquartered in Sunnyvale, California, is a wholly owned subsidiary of Capcom, Co., Ltd. of Japan. A leading force in the multi-billion dollar interactive entertainment industry, Capcom's legacy spans 22 years of entertaining video gamers. Capcom develops, markets, and distributes home video games for the PlayStation� game console, PlayStation�2 computer Entertainment system, Sega(tm) Dreamcast, Nintendo� GameCube, Nintendo� 64 game consoles and Xbox video
game systems, Game Boy Advance and Game Boy Systems, personal computers, and coin-operated games.
Worldwide recognizable product lines include the Street Fighter, Mega Man, Breath of Fire, and the Resident Evil series. World headquarters in Osaka, Japan, the company also has offices in Tokyo, Hong Kong, London and Sunnyvale, California. The company is publicity traded on the Tokyo Stock Exchange code number 9697.
Palisades Logo (tm) and � 2001 Palisades Marketing, LLC. All Rights Reserved.
Capcom and Street Fighter are registered trademarks of Capcom Co., Ltd.
Mega Man, Breath of Fire and Resident Evil are trademarks of Capcom Co., Ltd. All rights reserved. All other marks are the property of their respective holders.
  
|
|
|
