Leading the spooky parade this Halloween are Jason Voorhees (``Friday the 13th''), Freddy Krueger (``Nightmare on Elm Street'') and Leatherface (``The Texas Chainsaw Massacre''). These legendary horror characters are available in the original Headliners� XL style, six-inch figures mounted on a base podium, as well as in the new Super-Poseable design. Super-Poseables are five-inch free-standing bendable figures that allow greater flexibility for posing and playing.

The Super-Poseables are available for a suggested retail price of $3.99 and the original Headliners� XL figures are available for a suggested retail price of $9.99.

``These characters are classic horror icons that have become must-have items for collectors every Halloween,'' said Patrick Enright, vice president of Equity Consumer Products. ``The new Super-Poseable Headliners series is an excellent complement to the original Headliners XL and will make perfect gifts for fans who have made films like ''Friday the 13th`` and ''The Rocky Horror Picture Show`` such enduring classics of horror even after so many years.''

Just as popular among the horror faithful are the limited-edition collector sets of characters from the number-one cult movie of all time, ``The Rocky Horror Picture Show,'' celebrating its 25th anniversary this year. The collector set features Janet Weiss, Rocky Horror, Columbia, Magenta, Riff Raff and Dr. Frank-N-Furter in the traditional six-inch mounted format of Headliners� XL. Each figure comes with a sequentially numbered certificate of authenticity to preserve the integrity of the limited-edition series. In addition, Columbia, Riff Raff and Dr. Frank-N-Furter are also available as soft bendable Super-Poseables.

``'The Rocky Horror Picture Show' characters are already widely popular among top collectors everywhere,'' Enright said. ``With the coming of its 25th anniversary this year and the release of the film on DVD this October in conjunction with Halloween, we expect our limited number of figures to be snapped up quickly this year.''

Equity Marketing, Inc. is a diversified marketing services company that provides a broad range of custom promotional programs that build sales and brand awareness for retailers, restaurant chains and consumer goods companies. Equity Consumer Products division develops and markets distinctive products based on trademarks the company owns or classic licenses. More information about Equity Marketing and the Equity Consumer Products division is available on the company's Web site at www.equity-marketing.com.

SOURCE: Equity Marketing, Inc.

[Posted 10/11/2000]