Hasbro, Inc.'s Tiger Electronics will launch Poo-Chi in the U.S. later this month. "We're thrilled by the excitement about Poo-Chi in Japan," says Roger Shiffman, president of Tiger. "Poo-Chi is not only an incredible toy, it's the first affordable high-tech pet and will soon become a household name in the U.S."

Poo-Chi is a revolutionary robotic canine that fits in the palm of your hand. He sings, plays games and has an animated head, ears, legs and mouth. Just like a real puppy, Poo-Chi can stand, sit or dance on his tiptoes. He also senses light, sound and touch. Poo-Chi communicates and interacts with other Poo-Chi pals.

Because this techno pup is so lifelike, he needs extra love and plenty of food, so don't forget to feed him his special bone! The more he is cared for, the happier he will be. Poo-Chi uses advanced bio-rhythmic technology to create realistic emotional responses that adapt and change as he is played with. His big expressive eyes let owners know whether he's happy, or sad, - or just that he loves you.

Tiger Electronics and Sega Toys have co-produced Poo-Chi. It is the first mass market dog to hit retail this year. Tiger will distribute the toy around the world, except Japan and Korea. Approximate retail: $30.00; Ages 4 & up.

Tiger has recently launched a "Tech Pets" section on its website at www.tigertoys.com,. Poo-Chi is featured along with activities, games and caring techniques. New games will be added on a regular basis.

[Updated 4/06/2000]