"Each year, Mattel and Fisher-Price strive to introduce fun and innovative new toys that consumers have come to expect," said Neil Friedman, President of Fisher-Price Brands. "Having our products continually recognized by well-respected parenting magazines, leading toy industry experts and key retailers truly reinforces the quality of products that Mattel and Fisher-Price produce."

Among the hot holiday toys from Mattel and Fisher-Price, the following are generating the most buzz:

MATTEL'S GIRLS DIVISION
     Barbie(R) as Rapunzel Doll       Toy Wishes; Toys "R" Us; KB Toys;
                                      Nick Jr.
     Barbie(TM) ATM                   Family Fun; National Association of
     (from Kid Design)                Parenting Publications Award
                                      (NAPPA)
     Barbie Travel Train(TM)          Nick Jr.
     Vehicle
     Barbie(TM) Wireless Video        Toy Wishes
     Camera(from Kid Design)
     Ello Creation System(TM) Brand   Parents; Nick Jr.; Ladies Home Journal;
                                      Kiplinger's; Oppenheim Toy Portfolio
     My Scene(TM) Dolls               Nick Jr.
     Pop Sensation(TM) Barbie(R) Doll Toys "R" Us
     Shining Starz(TM) Dolls          American Association of Retired Persons
                                      (AARP)
     What's Her Face(TM) Dolls        Toys "R" Us

FISHER-PRICE
     Chicken Dance Elmo Plush Action  Toys "R" Us; Oppenheim Toy Portfolio;
                                      Toy Wishes; Parents Magazine
     Kasey the Kinderbot(TM)          Parents; Toy Wishes; Nick Jr.;
     Preschool Learning Toy           Oppenheim Toy Portfolio; Dr. Toy
     Rescue Heroes(TM) Figures        FamilyFun; PlayDate 2002; Toy Wishes;
                                      KB Toys
     Imaginext(TM) Building Set       Child; FamilyFun; NAPPA; Nick Jr.;
                                      Parents; Parents Choice Awards;
                                      Toy Wishes
     Little People(R) Discovery       NAPPA; Oppenheim Toy Portfolio;
     Airport(TM) Playset              Toy Wishes
     See 'n Say(R) Animal             NAPPA; Nick Jr.; Oppenheim Toy
     Explorer(TM) Learning Toy        Portfolio; Parenting; Toy Wishes
     Sweet Magic Kitchen(TM)          FamilyFun; Parents; Toy Wishes
     Role Play
     We Did It!(TM) Dancing Dora      Toys "R" Us; PlayDate; FamilyFun; Toy
     Doll                             Wishes

MATTEL'S BOYS/ENTERTAINMENT DIVISION
     Tyco(R) R/C Air Rebound Vehicle  Oppenheim Toy Portfolio
     Electronic Super Ker Plunk!(R)   Parents
     Game
     Harry Potter(TM) Slime           Toy Wishes
     Chamber(TM) Playset
     Matchbox(R) Emergency Car Wash   Child; NAPPA
     Tyco(R) R/C Xtreme Moto-X        Parenting
     Cycle(TM) Vehicle
     Hot Wheels(R) Octoblast Trackset FamilyFun; Toys "R" Us
     Harry Potter(TM) Basilisk        PlayDate 2002
     Attack(TM) Playset
     Eye-Poppin' SpongeBob            Kiplinger's
     SquarePants(TM) Toy

About Fisher-Price

Fisher-Price, Inc., a wholly owned subsidiary of Mattel, Inc. (NYSE: MAT - News) and located in East Aurora, New York, is the leading brand of infant and preschool toys in the world. Celebrating over 70 years of excellence in children's products, some of the company's best known classic brands include Little People®, Power Wheels® and View-Master®. The Fisher-Price® brand includes some of the most popular and widely recognized licensed character brands -- from Barney(TM) and Blue's Clues(TM) to Disney, Dora the Explorer(TM), Sesame Street® and Winnie the Pooh. The company also develops and markets juvenile products called "babygear" (nursery monitors, infant swings, high chairs and more) that are designed to help families get the best possible start in life. The company's web site can be found at www.fisher-price.com, providing valuable articles and resources to new and expectant parents.

About Mattel

Mattel, Inc. is the worldwide leader in the design, manufacture and marketing of toys and family products. The company's best-selling brands include Barbie®, Hot Wheels®, Fisher-Price® and American Girl®. With headquarters in El Segundo, California, Mattel has offices and facilities in 36 countries and sells its product in more than 150 nations throughout the world. The company's website can be found at www.mattel.com.

HARRY POTTER characters, names and related indicia are trademarks of and (C) Warner Bros. Harry Potter Publishing Rights (C) J.K. Rowling.