Warner Bros. Consumer Products Unveils Wonderful Product Lineup for the 75th Anniversary of "The Wizard Of Oz"
Robust Roster of Toy and Collectible Licensees Led by Master Toy Partner Jazwares
Burbank, Calif., February 13, 2013 – Warner Bros. Consumer Products (WBCP) announced during New York Toy Fair an impressive roster of licensees set to celebrate the 75th Anniversary of "The Wizard of Oz" in 2014, with creative product lines that will excite fans of the classic film on both sides of the rainbow. Master toy partner Jazwares, as well as USAopoly and Mattel are among the partners helping to honor one of the most beloved properties in all of film history, which will inspire a range of product across multiple categories including toys, collectibles, games and more.
JAZWARES™ NAMED WORLDWIDE MASTER TOY LICENSEE FOR HALFBRICK STUDIO'S HIT APP, FRUIT NINJA™
First Line of Fruit Ninja Toys & Electronics to Hit Shelves in 2012
SUNRISE, FL - Jan. 9, 2012 - Jazwares™, a leader in the licensed products marketplace, slices into the mobile app category with the announcement it has been awarded the master toy license for Halfbrick's hit app, Fruit Ninja™. Inspired by Fruit Ninja's fruit-slicing, action-packed adventures, Jazwares' new range will include figures, plush and electronics with interactive features that will bring the Fruit Ninja app to life.
"Jazwares is extremely excited to add Fruit Ninja to our successful roster of licenses," said Laura Zebersky, executive vice president sales, Jazwares. "We hold master toy licenses for some of the top television shows and children's properties available, and there is no doubt that we are ready to move into the app category. Fruit Ninja is a fun, colorful and unique app that will translate well into toys and electronics."