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TOY FRENZY! Only the Fun Survive

TDmonthly Magazine Anticipates TOY FRENZY! at Toy Fair 2008
Short-Feature Documentary Will Capture Make-It-or-Break-It Moments

Los Angeles, Calif. (February 2008) - Risking it all for the dream of the perfect toy may lead to success... or heartbreaking failure. What will putting it on the line mean for new exhibitors at this year's American International Toy Fair? TDmonthly Magazine will find out through its short-feature documentary, "TOY FRENZY! Only the Fun Survive."

At Toy Fair 2008, Feb. 17-20, TDmonthly will reveal the struggles and successes of three first-time exhibitors at Toy Fair - The Tails of Abbygail, Frolicking Floaters and ethiKids, inc. - putting human faces to the recall-scarred toy industry and dramatizing the dangers and rewards of living out the American Dream.

In addition to following new companies, "TOY FRENZY!" will gauge how retailers and buyers respond to some of the market's newest products and bring various elements of the exciting and challenging trade-only event into the public eye.

The finished documentary will be broadcast in segments on TDmonthly.com, YouTube and Google video, and will also be presented as a complete short-format film for the festival circuit.

Visit this link to learn more.

About ToyDirectory.com® and TDmonthly™ Magazine

For more than 10 years, ToyDirectory.com has been connecting retailers and manufacturers within the specialty toy industry. It has been ranked by Yahoo! as the most popular business-to-business directory for the toy industry since 1998. TDmonthly Magazine, an online trade publication for the toy, hobby, gift and game industries with more than 27,800 registered retailers, is dedicated to being the most comprehensive monthly resource for the toy industry through trend reporting, reviews, trade show coverage and a searchable database of 12,000+ products in more than 100 categories, plus more than 1,000 video demonstrations of toys and games.

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