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Zany Brainy Releases Holiday Gift Guide
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 Zany Brainy, Inc., a leading specialty retailer of high quality toys, games, books and multimedia products, today announced that it has released its Holiday Gift Guide to approximately six million households nationwide.The 64 page ``Dream-It Create-It Be-It Imagination Book'' features over 450 products, many of which are exclusive to Zany Brainy. ``I believe this is our best Holiday Gift Guide ever,'' said Thomas G. Vellios, President and Acting Chief Executive Officer of Zany Brainy. ``The Gift Guide presents a compelling collection of the best stuff for kids and this unique offering can only be found at Zany Brainy.'' In addition to its Holiday Gift Guide release, Zany Brainy recently completed its store expansion program for the year 2000. In line with previously announced plans, the Company opened a total of 25 Zany Brainy stores this year. In October, Zany Brainy grand-opened eight new stores in the following markets: Austin, Texas; Amherst, New York; Camp Hill, Pennsylvania; Pittsford, New York; Gurnee, Illinois; Deer Park, Illinois and Skokie, Illinois. Including the stores acquired as part of the Noodle Kidoodle acquisition, Zany Brainy now has 188 stores in 34 states. Mr. Vellios continued, ``All 188 stores are well stocked and ready for this holiday season. Our customers can also get the same great product offering online at www.ZanyBrainy.com or by calling our toll-free number (1-877 WOW-KIDS). With the conversion of all Noodle Kidoodle stores complete, our online presence and exciting Gift Guide offering, we are poised to capitalize on our leadership position in the specialty toy market this holiday season.'' About Zany Brainy, Inc. Zany Brainy, Inc. is a leading and rapidly growing specialty retailer of high quality toys, games, books and multimedia products for kids. The Company is a different kind of toy store with a unique product mission and a passionate commitment to its customers. Zany Brainy believes learning should be fun. Its products entertain, educate and spark the imaginations of children up to 12 years of age. The Company combines this distinctive merchandise offering with superior customer service and daily in-store events to create an interactive, kid-friendly and exciting shopping experience for children and adults. The Company presently operates 188 stores in 34 states. Zany Brainy customers can also shop online at www.ZanyBrainy.com. [Posted 11/03/2000]
  
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