OAK BROOK, Ill., Feb. 9, 2007 -- Ty's newest creation, Ty Girlz™, will make its North American debut at noon on Sunday, February 11th, at the American International Toy Fair in New York. This brand new concept in dolls has been created in conjunction with its own 3-D interactive virtual world and is designed to appeal to girls of all ages. Ty Girlz will be available in March at specialty gift retailers throughout the world.

Ty Girlz are 14" soft-sculpt dolls that are dressed in the latest trend- setting fashions that can be mixed and matched, and each outfit is completed with complimentary earrings, necklaces and bracelets. Ty Girlz have soft realistic hair that can be easily combed and made into many different styles. Each doll has its own signature color. Their clothes, hair and makeup are coordinated in monochromatic hues that give them a distinctive look and singular appeal.

Each Ty Girl comes with an individual scratch-off secret code which enables the collector to unlock the 3-D virtual world. Here girls can chat, play games, listen to music and just "hang out" in a forum that's both fun and safe for kids.

"My goal was to create an incomparable, one-of-a-kind doll without using plastic, vinyl or injection molds. They're 100% handmade with super-soft fabric which makes each doll special and unique," said Ty Warner, Chairman and CEO. "What makes these Girlz even more extraordinary is the virtual world that I've developed for them to interact with collectors from around the world."

Founded in 1986 by Ty Warner, creator of the wildly popular Beanie Babies®, Ty is the leader in plush toys. In addition to Ty Girlz™ and Beanie Babies®, the company's product line includes: Bow Wow Beanies™, Pinkys™, Pluffies®, Ty Classic®, Beanie Buddies®, and Baby Ty®. The red Ty Heart Logo®, recognized around the world, can be found on all Ty products available at finer specialty gift retailers. Visit Ty on the Internet at http://www.ty.com.