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Battlestar Galactica Minimates & Busts

Battlestar Galactica Minimates
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DIAMOND SELECT TOYS LOOKS TO THE STARS WITH BATTLESTAR GALACTICA COLLECTIBLES

TIMONIUM, MD (May 16, 2006) - Diamond Select Toys & Collectibles (DST) is proud to announce a partnership with Art Asylum and Universal Studios Consumer Products Group to manufacture products based on the SCI FI hit original series Battlestar Galactica. In a recent agreement, Art Asylum will handle development of the resin collectibles and Minimate block figures for both the groundbreaking classic show and the immensely popular modernized series, while DST will handle the marketing and sales of the new line.

"With Battlestar Galactica, it was an incredibly easy decision to make when Art Asylum approached us," said Diamond Select Toys Marketing and Sales Supervisor, Michael Leavey. "Art Asylum quickly added it to their library of properties and, as with our Star Trek line, we immediately began talks to help produce the highest quality products possible."

With designs already well underway, DST and Art Asylum plan to release several resin busts featuring key characters from both series as well as a miniaturized line of Minimate block figures. While specific details and images are not yet available, early Minimate prototypes were featured during February's American International Toy Fair in New York. The first series of Minimates is expected to ship later this year.

ABOUT BATTLESTAR GALACTICA
Battlestar Galactica is the gripping saga of humanity's last remnants and their struggle to find a new home while fleeing from their deadly Cylon enemies. Redefining the space opera with its gritty realism, Galactica has distinguished itself by the intensity and present day relevance of its stories and the command performances of its ensemble cast. The series confronts everything from religion, politics and sex, to what it really means to be "human."

A third season is slated for Fall 2006, and the series has struck a chord with audiences, who have made it one of the most talked about series on television.

Battlestar Galactica is from NBC Universal Television Studio.

ABOUT SCI FI CHANNEL
SCI FI Channel is a television network where "what if" is what's on. SCI FI fuels the imagination of viewers with original series and events, blockbuster movies and classic science fiction and fantasy programming, as well as a dynamic Web site (www.scifi.com) and magazine. Launched in 1992, and currently in 85 million homes, SCI FI Channel is a network of NBC Universal, one of the world's leading media and entertainment companies.

ABOUT UNIVERSAL STUDIOS CONSUMER PRODUCTS GROUP
Universal Studios Consumer Products Group (USCPG) is responsible for global licensing and retail strategies as well as building brand recognition of the extensive catalogue of NBC Universal properties. Universal Studios Consumer Products Group is a unit of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80% owned by General Electric and 20% owned by Vivendi Universal.

ABOUT DIAMOND SELECT TOYS AND COLLECTIBLES, LLC
DIAMOND SELECT TOYS AND COLLECTIBLES, LLC was founded in 1999 by sister company Diamond Comic Distributors, Inc. Envisioned to create unique and exciting collectibles for children and adults alike, the company has licensed a variety of pop culture properties to be turned into merchandise. With partners such as Marvel Enterprises, Dreamwave Productions, Twentieth Century Fox, Universal, and MGM, Diamond Select Toys and Collectibles produces a large range of products based on a wide variety of properties, and is headquartered in Timonium, MD. For more information, visit www.diamondselecttoys.com.

ABOUT ART ASYLUM
New York, NY-based ART ASYLUM Inc., was founded by Digger in 1996 as a creative studio providing premier work services to the toy industry. In 2000 the company joined forces with Play Along Toys to launch their own lines of products and is currently creating products for Batman, Justice League, Star Trek, Marvel and Lord of the Rings. The company has recently signed brokered new deals with Napster and Clive Barker that are making their debut at the 2005 NY Toy Fair. For more information, please visit: www.artasylum.com.

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