WHO: Donald Trump, the real estate mogul, best selling author, and star of NBC's hit reality show, "The Apprentice."

WHAT: A personal appearance at Toys "R" Us Times Square, to help launch* the Donald J. Trump 12-Inch Talking Doll only from Stevenson Entertainment Group. The fully articulated doll speaks 17 phrases that include advice from Mr. Trump, as well as his trademark boardroom dismissals.

MEDIA OPPS: Mr. Trump introducing the Donald J. Trump 12-Inch Talking Doll, interacting with fans and signing autographs.

WHEN: Wednesday, September 29
MEDIA CALL TIME: 3:45 pm

WHERE: Toys "R" Us Times Square
1514 Broadway (at 44th Street)
Level Three

*Beginning Thursday, September 23, with a purchase of the Donald J. Trump 12-Inch Talking Doll at Toys "R" Us Times Square, guests will receive a ticket to meet Donald Trump during a private signing event and receive his autograph.

To receive a ticket for the private meet and greet event, guests are required to bring their qualifying purchase receipt to Personal Shopping on Level Three at Toys "R" Us Times Square. Tickets are available now through September 29, 2004 while supplies last. Tickets are available for this event on a first come-first serve basis.