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DST to Announce New Line at SDCC

TIMONIUM, MD (July 12, 2004) � Diamond Select Toys and Collectibles, LLC. (DST) will announce its next exciting collectibles line � based on all-new, original concepts by one of the comic book industry's leading creators � during a press conference held at the toy manufacturer's booth (Booth #2401) at Comic-Con International: San Diego on Friday, July 23 at 1:00 p.m.

"We're joining forces with one of the comics industry's premier talents, which is big news � so big, in fact, that we're going to reveal it at one of North America's largest pop culture-related trade shows," said Diamond Select Toys and Collectibles Sales and Marketing Coordinator Scott Braden. "As for the details behind this announcement, both representatives of the media and fans attending this year's Comic-Con International: San Diego will learn more when they stop by our booth at 1:00 p.m. on Friday, July 23."

Please note that during the press conference, a full-color, limited-edition print will be unveiled to the public based on designs of a forthcoming collectible release from the line. A signing will be held for fans and members of the press immediately after the media event.

ABOUT DIAMOND SELECT TOYS AND COLLECTIBLES, LLC.

DIAMOND SELECT TOYS AND COLLECTIBLES, LLC was founded in 1999 by sister company Diamond Comic Distributors, Inc. Envisioned to create unique and exciting collectibles for children and adults alike, the company has licensed a variety of pop culture properties to be turned into merchandise. With partners such as Marvel Enterprises, Twentieth Century Fox, MTV, Bliss House, and MGM, Diamond Select Toys and Collectibles produces a large range of products based on a wide variety of properties, and is headquartered in Timonium, MD. For more information, please visit www.diamondselecttoys.com.

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