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May 2003 - Mattel has unveiled their Masters of the Universe summer convention exclusive action figure: Keldor.

Keldor is limited to 3,000 pieces, and will be available for $20 at both the San Diego Comic Con (July 17 to 20) and Wizard World Chicago (August 8 to 10). The figures will be allocated to each show, so that people attending the later show (Chicago) will still have a shot at obtaining one, even if they "sell out" at the earlier show (San Diego).