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Mimoco's 2011 SDCC Exclusive Mimobot USB Drives

Comic-Con Exclusives 2011: Mimoco Offers booth signings and emily the strange, Star Wars™, and Batman™ MIMOBOT® USB Drives

Signings feature actor Billy Dee Williams, Lando Calrissian from The Empire Strikes Back;
Rob Reger, creator of Emily the Strange; and Tara Strong, voice actor of Harley Quinn in Batman: Arkham City

(Boston July 7, 2011) At San Diego Comic-Con (SDCC) on July 20-24, Mimoco (www.mimoco.com), creator of the MIMOBOT® line of designer USB flash drives, will release multiple new MIMOBOT products highlighting collaborations new and old. SDCC exclusives will feature high-profile properties such as Star Wars, Emily the Strange, and Batman, and in-person signings will be held throughout the four-and-a-half day pop-culture affair. Mimoco will be operating two booths on the Comic-Con floor, one located in the Star Wars Pavilion (booth #2913M) and the other in the Toy Growers section (booth #4938).

mimobot USB drive

Mimoco's newest partnership brings Cosmic Debris' counterculture icon and black cat-loving artist/rocker, Emily the Strange, to the MIMOBOT collection. Emily will make her debut with a '60s rock poster-inspired "People are Strange" design that is limited to 500 pieces and will be sold exclusively at Comic-Con. Future Emily the Strange MIMOBOT designs will be released throughout 2012. Moreover, Emily creator, Rob Reger, will be signing at the Mimoco booth (#4938) on Saturday, July 23 at 1pm to launch the new collaboration.

mimobot USB drive

From the ongoing Star Wars MIMOBOT collection, Mimoco will be issuing San Diego Comic-Con exclusive character, Bossk, the reptilian Trandoshan bounty hunter first seen in The Empire Strikes Back. In a limited edition of 500 units, this cult favorite joins fellow Star Wars MIMOBOT characters Luke Skywalker, Darth Vader, Stormtrooper, Yoda and dozens of others. Appearing for an exclusive fan signing, actor Billy Dee Williams of Lando Calrissian fame will be signing at the Mimoco Star Wars booth (#2913M) on Friday, July 22 at 12pm.

mimobot USB drive

Previously announced at the E3 tradeshow, Mimoco, with Warner Bros. Consumer Products on behalf of DC Entertainment, will offer the SDCC exclusive Harley Quinn x MIMOBOT featuring styling from Batman: Arkham City, the sequel to Batman: Arkham Asylum, one of the top-selling games of 2009 and the Guinness World Record holder for the "Most Critically-Acclaimed Superhero Game Ever." Developed by Rocksteady Studios and based on DC Comics' core Batman property, Batman: Arkham City is published worldwide by Warner Bros. Interactive Entertainment and will be available Oct. 18 in North America. Tara Strong, the voice of Harley Quinn in the upcoming video game, will be signing autographs at Mimoco's booth (#4938) on Friday, July 22, at 3:30pm. The exclusive Harley Quinn x MIMOBOT, which features a red body suit, blonde and rainbow-streaked hair, and menacing white face, is offered in a limited edition of 800 and rounds out the current Batman x MIMOBOT character assortment including the villains, The Joker and Catwoman, along with Super Hero duo Batman and Robin.

Mimoco will also feature limited edition promotional posters with purchases at SDCC and release new products on site, including the new Transformers x MIMOBOT characters Optimus Prime and Megatron, and additional unannounced items. Each MIMOBOT designer USB flash drive comes in a range of 2GB to 16GB memory capacities and is preloaded with MimoDesk™ character-specific content including wallpapers, avatars, screensavers and other digital extras. All three limited edition Comic-Con MIMOBOT flash drives will be available for purchase exclusively at Mimoco's booth in the Star Wars Pavilion (booth #2913M) and Toy Growers section (#4938).

About Mimoco

Boston-based design house Mimoco fuses the art of contemporary characters with the functionality of personal data storage devices and is well known in both the pop-culture driven Art Toy underground and the high-tech electronic world. The MIMOBOT USB flash drive line includes original characters and licenses from Star Wars™, Hello Kitty®, and DC Comics™, to pop-artists like Gary Baseman, David Horvath, and FriendsWithYou. MIMOBOT flash drives are available in up to 16GB capacities, are Mac and Windows compatible, and include preloaded bonus MimoDesk™ content. Learn more at www.mimoco.com.

About Emily the Strange

Created by fine artist Rob Reger and his Berkeley-based design studio Cosmic Debris in 1993, Emily the Strange has become an internationally renowned icon for individualism, empowerment and do-it-yourself style. Born from the San Francisco graphic arts community, Emily the Strange products are sold in over 50 countries worldwide, gracing a broad range of merchandise including a rock and skate-influenced fashion and accessory line as well as innovative electronics, toys, stationery, collectibles and more. Emily the Strange is a successful literary character, starring in her own Dark Horse Comics comic books, Chronicle Books gift books, HarperCollins teen novels and most recently, the "Art of Emily the Strange" coffee table book released in 2010. With a new Nintendo DS videogame, a movie deal with Universal Pictures, a soon-to-be released album of original recorded music and a theme park attraction in the works, Emily's multi-media empire continues to grow as the brand plans to celebrate its 20th Anniversary in 2013. For more information about Emily the Strange, visit http://www.emilystrange.com.

About Warner Bros. Consumer Products

Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

About Warner Bros. Interactive Entertainment

Warner Bros. Interactive Entertainment, a division of Warner Bros. Home Entertainment Group, is a premier worldwide publisher, developer, licensor and distributor of entertainment content for the interactive space across all current and future platforms, including console, handheld and PC-based gaming for both internal and third party game titles.

About DC Entertainment

DC Entertainment, home to such iconic DC Comics properties as Superman, Batman, Green Lantern, Wonder Woman, The Flash, MAD Magazine, and Fables, is the creative division charged with strategically integrating across Warner Bros. and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its superheroic characters across all media, including but not limited to film, television, consumer products, home entertainment, and interactive games. Publishing over 1,000 comic books, graphic novels and magazines each year, DC Comics is the largest English-language publisher of comics in the world.

About Rocksteady Studios Ltd

Rocksteady Studios is a multi-award winning videogame developer based in London, England. Located in a spacious, purpose built converted factory, with full motion capture and audio studio capabilities, Rocksteady is an energetic company formed by a core team of senior industry professionals. This creates an ideal balance of drive, talent, proven methods, experience and cutting edge technology to make AAA games. Now employing over 90 people, Rocksteady's mission is to be a highly professional, efficient company whose purpose is to make great games, and have happy and healthy team members. This philosophy is the heart and soul of the company. Rocksteady received the coveted 'studio of the year' award at the 2009 VGA awards.

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