Aside from Rocket Raccoon merchandise (yay!) the most interesting thing was the Four Horsemen's Mythic Legends. But at the rate they release unlicensed stuff (not necessarily their fault, I understand) I don't expect to be able to buy these until retirement age. So oh well. The DC Collectibles Batman Animated looked pretty nice.
I love educational toys for kids so for me, the unveiling of the VTech Kidizoom Smar(bleep)ch was my highlight.