Free DC Comic Books in General Mills Cereals

General Mills Partners With Warner Bros. Consumer Products And DC Entertainment For A Limited-Time-Only In-Box Promotion

Four exclusive DC Comics featuring Justice League Super Heroes are now available in specially marked boxes of Big G cereals

MINNEAPOLIS, March 4, 2013 -- Back by popular demand, select General Mills Big G cereals now include four collectible comic books featuring the iconic DC Comics' Justice League characters, on shelves now through April 2014. Four specialty issues created exclusively for General Mills, in partnership with DC Entertainment (DCE) and Warner Bros. Consumer Products (WBCP), can be found in grocery retailers nationwide, with a bonus fifth issue available only in select boxes of Cheerios™ at Target.

Toy Pizza: Episode 5

March 2014 - The Toy Pizza series on YouTube has a new episode up!

Click here to check it out! This episode features Star Trek, HALO, and Big Bad Beetleborgs.

Batman, Transformers, Game of Thrones, Robotech, Superman, Bandai, Pacific Rim at Big Bad Toy Store

Big Bad Toy Store

March 7, 2014 - (Sponsor Announcement) - Online retailer has several items of interest to collectors:


We've just recieved the first official images of the MP-21 Bumblebee. The figure is up for preorder at $74.99 and now also includes an Exosuit with Spike or Daniel!

The Dark Knight and one of his villains are represented in the first wave of Play Arts Kai figures from Arkham Origins. They will come with weapons and or accessories and are currently listed at $99.99 each, although this is subject to change.


PLAYMOBIL Around the World: Tim the Traveler

PLAYMOBIL Around the World

A Toy Adventurer Discovers the USA

CRANBURY, N.J., March 4, 2014 -- In celebration of the brand's 40th anniversary this year, PLAYMOBIL has dispatched a PLAYMOBIL figure to embark on international sightseeing adventures as part of the "PLAYMOBIL Around the World" campaign. This special anniversary program engages fans and collectors worldwide as they host the Tim the Traveler figure, showing him around and photographing him as he discovers exciting sights in their home town or country.

The participants of this campaign are mainly members of the PLAYMOBIL Collectors Club (PCC) – an international online community for adult PLAYMOBIL enthusiasts. Approximately 150 PCC members volunteered to host the little backpacker during the brand's anniversary year. Both the toy figure and a digital camera provided by PLAYMOBIL are used by fans for a short period of time before they are passed along to the next fan volunteer, allowing Tim to visit as many places as possible.

Toy Recalls for Week of March 3, 2014


March 7, 2014 - Listed below are the toy (and child-related) recalls from this week; these links go to the official announcements on the Consumer Product Safety Commission web site.

- Design Ideas Recalls Magnets Due to Risk of Ingestion

Iron Legions Mech Toy Kickstarter

February 2014 - Andrew Yang has a new project on Kickstarter - the Iron Legions Mechs!

The constructible mechs are interchangeable so that you can customize your figures as you'd like. The figures in these pictures are prototypes from a 3D printer (the final product will be injected molded in a factory), and one of the rewards is the file to be able to print out a different character on your own 3D printer.

Learn more about it on the Iron Legions Mech Toys Kickstarter page.

Sea Ghost Action Figure


Pre-orders begin for Sea Ghost Action Figure

February 2014 - (Portland, ME) Nemo Publishing announced today that pre-orders are officially open for The Sea Ghost action figure. Sea Ghost's first appearance was in The Undersea Adventures of Capt'n Eli Vol 1 and was so loved that the character spawned his own title in Sea Ghost #1: The Sea Ghost In The Machine and now he's available as his own action figure. The 8" figure has a special pre-order price of $16 instead of the regular price of $20. The run will be limited so fans should not delay placing an order at

Mezco Announces Special Living Dead Dolls For Video Participants

Mezco Announces Special The Living Dead Dolls For Video Participants

February 2014 - New York - As part of Mezco Toyz's yearlong celebration of the Sweet 16th Anniversary of the Living Dead Dolls, Mezco invited fans of the Living Dead Dolls to submit their own videos, talking about how the Living Dead Dolls have touched their lives.

Now Mezco has announced that a special run of 52 exclusive Living Dead Dolls, not sold in stores, will be given to 52 video participants selected by Mezco's Secret Cabal Of Judges. One factor of the judging process will be the number of views and the number of likes a video receives, but that will not be the deciding point, as the Secret Cabal Of judges acts in mysteries ways that cannot be fully understood by mere mortals.

Each week, Mezco will be posting a new video, made by a fan, talking about how the Living Dead Dolls have touched their lives. Some stories will be inspirational, others amusing, some heartwarming, some scary, but most importantly, all of them great!

Mattel to Acquire MEGA Brands

Mattel to Expand its Playing Field with Acquisition of MEGA Brands

MEGA Brands to Add Its Leading Construction and Arts & Crafts Portfolio to the Mattel Family of Companies and Best-Selling Brands

Transaction Highlights

  • MEGA Brands shareholders will receive C$17.75 per share in cash ("Purchase Price")
  • The transaction represents a total enterprise value of approximately US$460 million, including the net debt of MEGA Brands to be assumed or repaid by Mattel, and is about 9.8 times MEGA Brands' preliminary estimated FY 2013 EBITDA of approximately $47 million
  • Senior Secured Debentures will be refinanced at closing and holders will receive 105% of par plus any accrued and unpaid interest
  • MEGA Brands shareholders holding approximately 39% of MEGA Brands common shares have agreed to vote in favor of the transaction

EL SEGUNDO, Calif. & MONTREAL -- February 28, 2014 -- Mattel, Inc. (NASDAQ: MAT) and MEGA Brands Inc. (TSX: MB, MB.WT, MB.NT) announced today a definitive agreement for Mattel's acquisition, through a wholly-owned subsidiary of Mattel, Inc., of MEGA Brands for US$460 million.

Toy Recalls for Week of February 24, 2014


February 28, 2014 - Listed below are the toy (and child-related) recalls from this week; these links go to the official announcements on the Consumer Product Safety Commission web site.

- Cork Block Stacking Toys Recalled by A Harvest Company Due to Choking Hazard; Sold Exclusively at

- Storage Chest Alert - Lane and Virginia Maid chests can still be updated for free.

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